MUSIC! Muzikale Interactieve Letters

MUSIC! Move. Feel. Connect.

MUSIC! is an interactive traveling exhibition. The initiative of four museums: Museon-Omniversum (NL), Limburgs Museum (NL), LVR LandesMuseum (DE) en Braunschweigisches Landesmuseum (DE). This exhibition arose on the occasion of the 250th year of birth of Ludwig van Beethoven.  

The result of the cooperation with all the partners is an exhibition that immerses visitors in the common music experience: around the world. Thirty interactive stations invite the visitors to listen, make and feel music. The skills for playing an instrument are not necessary. Everyone is welcome to visit the exhibition. Curiosity to new sounds and experience is just what you need. 

Practical information

Designer
NorthernLight
Production
Bruns
Interactives
YiPP
Location
Museon-Omniversum, The Hague, The Netherlands
Surface m2
700
Exhibition period
5 July 2026 until 5 September 2027

Experience the world of music

In the carpool karaoke driver’s seat

MUSIC! enables visitors to appreciate why music empowers us and is an indispensable part of life. Five different zones, each with their own unique identity, connect music to a different theme: Self-expression, Body & Mind, Togetherness, Changing the World, and Joy. Surprising experiential elements include a sensory space that adjusts the music and lighting to induce relaxation. The self-expression zone makes creating your own pop song possible, while the carpool karaoke car celebrates music in a social context. In the silent disco, the audience can tune in to songs that express joy around the world.

Relevant and inspirational

From Beethoven to Beyoncé: all genres and styles are incorporated into the exhibition, making it relevant and inspirational for all generations and ages. The spatial identity allows to experience the freedom of expression and diversity of music through the use of diverse materials. An expressive outside of the pavilions contrasts with the calm inside. Soul, ecstasy, voice, harmony and pulse evoke poetic connections with music and beyond. The visual identity reflects on this in a playful typographic manner, bringing them to life. 

Contact 

Interested in rental possibilities, purchase or other options? Contact Thomas van de Sandt, Head of Programming, Education and Collection at Museon-Omniversum via tvdsandt@museon-omniversum.nl   

Preview